(flare.com)
It's the Winter Olympics! I can't describe to everyone how much I love watching the Olympics. It becomes a two-week long obsession; friendships are put aside, my family becomes concerned, the fridge remains empty. Just kidding, I haven't reached that level yet, but close.
I am extremely proud of TEAM CANADA and their 4 medals, and it's only day three! Huge congratulations to the winners so far, and the other Canadian athletes who have worked endlessly to make Canada proud. The big stories so far include the Dufour-Lapointe sisters winning gold and silver in Women's Moguls, the Canadian figure skating team winning silver, and Mark McMorris winning bronze in slopestyle snowboarding! It was the best opening day for the Winter Olympics in Canadian history. I am looking forward to watching the Canadian Men's Hockey team win the gold medal again, which I will be blogging/tweeting about throughout, men's moguls and women's snowboarding!
It's the Winter Olympics! I can't describe to everyone how much I love watching the Olympics. It becomes a two-week long obsession; friendships are put aside, my family becomes concerned, the fridge remains empty. Just kidding, I haven't reached that level yet, but close.
I am extremely proud of TEAM CANADA and their 4 medals, and it's only day three! Huge congratulations to the winners so far, and the other Canadian athletes who have worked endlessly to make Canada proud. The big stories so far include the Dufour-Lapointe sisters winning gold and silver in Women's Moguls, the Canadian figure skating team winning silver, and Mark McMorris winning bronze in slopestyle snowboarding! It was the best opening day for the Winter Olympics in Canadian history. I am looking forward to watching the Canadian Men's Hockey team win the gold medal again, which I will be blogging/tweeting about throughout, men's moguls and women's snowboarding!
It's kind of unbelievable how fast four years can go by. I remember the 2010 games, sitting in my university residence watching the events, and multi-tasking between studying for a midterm and watching that epic gold medal men's hockey game in the library. I don't think I'll ever forget the reaction from everyone in the library that day. Cheers galore.
I am also a huge fan for the campaigning that the Canadian Olympic Team has put together. The #WeAreWinter hashtag and advertisements have really demonstrated Canada's growth since the 2010 Olympics. These ads have amazing imagery, the athletes look great, and really send a "we may be those friendly Canadians, but do not underestimate us" message to the rest of the world. Brilliant PR strategy. Also, Canada's uniforms look fantastic. I definitely had to resist the urge to pick up one of those $300 coats from Hudson Bay. (Take note, Germany.)
#WeAreWinter! Go Canada Go.
Follow @sv_labrie on Twitter for live tweets on the Olympics and more!
I am also a huge fan for the campaigning that the Canadian Olympic Team has put together. The #WeAreWinter hashtag and advertisements have really demonstrated Canada's growth since the 2010 Olympics. These ads have amazing imagery, the athletes look great, and really send a "we may be those friendly Canadians, but do not underestimate us" message to the rest of the world. Brilliant PR strategy. Also, Canada's uniforms look fantastic. I definitely had to resist the urge to pick up one of those $300 coats from Hudson Bay. (Take note, Germany.)
#WeAreWinter! Go Canada Go.
Follow @sv_labrie on Twitter for live tweets on the Olympics and more!